Google Aperion Audio “Sound and Vision” Print Ad | Eclipse Communications: Content Writing & Copywriting

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Aperion SoundVision ad

Aperion Audio “Sound and Vision” Print Ad

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Team with Aperion to make sound and specs come alive.

Target: Music and audio/video enthusiasts

Goal: Work with the Aperion team to entice Sound and Vision readers to audition the Aperion Verus line of speakers.

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Challenge: Use the Aperion Audio brand voice to describe the speaker’s impact.

Solution: Riff on rising jazz star Kate Davis and her recent appearance at the Blue Note in New York, then use evocative words and a touch of wit to convey Verus’ true sound.

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