Google Aperion Audio ARIS Web | Eclipse Communications: Content Writing & Copywriting


Aperion Aris

Aperion Audio ARIS Web

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A team effort brings out the WOW in Web content for a new wireless speaker.

Target:  Music and audio/video enthusiasts

Goal: The Aperion team joined forces to create demand for a new wireless speaker with words and images that reflect the company’s unique brand.

View Web copy

Challenge: Keep the Web content short and smart while explaining enough to show how cool Hi-Fi via Wi-Fi can be.

Solution: Bounce the copy around until everyone on the team agrees it’s earned its place on the Aperion site.

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